SPARKLE OUR WORLD?S mission is to improve the lives of moms around the globe. Like the acronym S.O.W. the foundation?s goal is to sow seeds of goodness around the world. Just as we carefully and lovingly nourish our children when we bring them into the world, SPARKLE OUR WORLD will work to provide the seeds it plants with the proper environment sparklemom.com, inspiration and support such that they too may grow into self sustaining and contributing elements of this beautiful planet we call home. Know that by purchasing gifts at SPARKLEMOM, you are helping the SPARKLE OUR WORLD foundation impact moms in need. 5% of all profits at SPARKLEMOM, and 50% of the profits from our signature give back globes go directly to the SPARKLE OUR WORLD Foundation.